"Spend less time being interesting and more time being interested in people and the world" - Shira

Tastemaker and the "Get Schooled" Campaign

I'll be honest, a big reason I wanted to be involved with "The Tastemaker" is that I was really drawn to the 2nd challenge, which contestants are taking on right now. Education is very important to me. My mom is a coordinator for children with special needs so I was lucky enough to grow up in an environment where learning was supported, nurtured and well, cool! While we have so many tools today that allow anyone to do anything and really manifest their destiny in so many ways without a formal education, we can't forget the importance of knowledge and curiosity. That's something that begins not only at home but at school.

For the 2nd challenge, we have teamed up with the "Get Schooled" campaign.  With assistance from Viacom and The Bill and Melinda Gates Foundation, the "Get Schooled" campaign is working to engage and empower Americans to help improve high school graduation rates, improve college readiness and raise college completion rates. Each team of two has been given the task to create a PSA and urge their fans to create and upload their own as well. They were also given a director's toolkit including graphics and celeb messages from Fantasia, Ludacris and Shaq to include in their videos. The winning PSA will not only appear on the show but on MTV. I have to say, I'm impressed with what each team produced. Watch the episode below and be inspired to submit your own video too by Tuesday Oct. 5th at midnight!

<br /><a href="http://tastemaker.msn.com/?vid=ca7428c3-ed53-4b6e-87fe-0c19f49559ec&fg=sharenoembed" target="_new"title="The Tastemaker - Episode 6">Video: The Tastemaker - Episode 6</a>