“A hybrid journalist, Lazar is the human manifestation of the convergence of technology and entertainment.” LA Weekly
“Shira brings old-school journalistic chops to covering the world of new media.”Backstage Magazine
“Calling yourself a media empress is one thing, but actually being one is another altogether.…a burgeoning brand in her own right, has managed to straddle new and traditional forms of media, catapulting herself into the tech and broadcasting worlds.”Mediabistro
“The online and offline worlds are converging now, and as representatives of traditional media look toward their digital future, they’re discovering trailblazers like Shira, whose natural habitat includes Twitter, Facebook and online communities.”SocialMedia.biz, founder JD Lasica
“The Ryan Seacrest of Web TV”Tubefilter
Shira Lazar is the Host and Executive Producer of the Emmy nominated live interactive daily show show and 24/7 news hub, “What’s Trending”. She is also the Host and Creator of the talk show of YouTube, “Partners Project”, interviewing the biggest YouTube stars. Named one of Fast Company’s 2011 Most Influential Women in Technology and Huffington Post’s “Women in Tech to follow on Twitter” , Shira has been the face of the biggest live-streams on the web including, The Oscars and The Grammys among many others. Lazar is a Webby Awards Honoree and 2 time IAWTV Winner For Best Web Series Live Host.
A digital trailblazer, she speaks at conferences around the world, is a regular contributor on The Huffington Post and appears frequently on networks like Bloomberg TV, CNN and Fox News Channel discussing Internet culture and digital trends. You can read Shira’s weekly posts covering the intersection of business and social media on Entrepreneur.com.
Previously, Shira joined the CBSNews.com team in September 2009, where she launched her blog/vlog, On The Scene. Her extensive hosting work includes some of the biggest live-streams on the web from Awards Shows to blockbuster Hollywood premieres and events–including, The Grammy Awards, The Tony Awards, The Independent Spirit Awards, Sex and the City and Twilight premieres among many others. She is also the host of the social media reality competition, The Tastemaker, on MSN.com.
In addition to her work in live online programming, Shira has also hosted television shows including NBC’s 1st Look and Open House, DirecTV’s Havoc on the 101, and was a correspondent on CourtTV’s Hollywood Heat, Reelz Channel’s daily movies news show, Dailies, and Travel Channel’s Confessions of a Travel Writer.
Online, she has developed and hosted video content for Live Earth Video, This Week In YouTube, Yahoo!’s daily What’s So Funny, Condenast’s travel blog Jaunted, Movies.com, Hollywood.com, Mania! TV, Verizon VCAST and more. She has been the official video blogger for Internet Week NY, red carpet host for the Webby Awards, the first-ever Streamy Awards, and was named a “Social Media Maven” when she won Ashton Kutcher’s 24 Hours at Sundance.
An authority in the new media space, Shira also hosts and speaks around the world at influencer events and conferences including Mashable Media Summit, Mashable Social Good Conference, Ignite, Branded Content Summit, Twiistup, Women In Tech International, Banff NEXTMedia, 140 Conference, Extreme Entrepreneurship Tour and SXSW among many others.
A native of Montréal, Shira graduated with honors from Emerson College, and now lives in Los Angeles.